The finalists for the 2025 Impact Awards have been announced, and now it's your turn to decide who will be recognized as the leaders of impactful change. These nominees are individuals and companies across the marketing, media, and tech industries who are breaking barriers, pushing boundaries, and driving real action. From seasoned pioneers to rising stars, they all share a commitment to making a positive, responsible impact.
Voting opens Thursday, October 24th, and runs for two weeks. This is your chance to honor those making a difference. Categories span all levels of the industry, ensuring recognition for those leading the charge toward a better future, regardless of title or tenure.
How it Works
Industry public voting will determine the top honorees from each category.
Each winner will receive a $500 donation to the nonprofit of their choice, reinforcing our commitment to action and meaningful change.
Join us in recognizing and supporting the trailblazers of tomorrow. Cast your vote and help shape the future of responsible marketing!
Key Dates
October 24, 2024
Industry Voting Opens
November 6, 2024
Voting Closes (5pm EST)
January 22, 2025
Awards Ceremony
Awards Ceremony Breakfast
January 22, 2025
8:30 am - 11:00 am
Tribeca 360° 10 Desbrosses St, New York, NY 10013
People Category Finalists
Check out the People finalists for each category and be sure to cast your vote before the deadline!
Purpose Pioneers
Purpose Pioneers
The senior leaders who have a proven history of purposeful work and have made significant contributions to advance the industry over the past year.
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Deva Bronson
Dentsu, EVP, Head of Media Responsibility -
Martin Bryan
IPG Mediabrands, Chief Sustainability Officer -
Bria Bryant
Global Chief Marketing Officer -
Walter T Geer III
VML, Chief Creative Officer, Innovation
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Noor Naseer
Basis Technologies, VP of Media Innovations and Technology -
Thas Naseemuddeen
Omelet, CEO -
Sara Porritt
Omnicom Media Group, Chief Diversity, Equity & Inclusion Officer -
Latraviette Smith Wilson
Horizon Media, EVP, Chief Marketing & Equity Officer
Responsible Rookies
Responsible Rookies
The people who are under 10 years into their careers and paving the path forward as the next generation of responsibility-focused leaders.
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Fatima Chaudhry
Initiative, Director, Client Analytics and Solutions -
Rebecca Aliab Deng
TripleLift, Director, Commercial Advisor to the CRO -
Benjamin Keith
Walmart Connect, Manager, Business Development - Diversity, Equity, Inclusion
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Peyton King
Sports Innovation Lab, Associate Director Of Marketing -
Kylee McKinney
Mediahub, Associate Media Director -
Jenise Ogle
Omnicom Media Group, Director of Diversity, Equity & Inclusion
Action-Focused Advertisers
Action-Focused Advertisers
The brand marketers who are advocating for more responsible advertising practices and taking the risk to test more purposeful initiatives.
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Donna Dozier Gordon
H&M, Diversity & Inclusion and Supplier Diversity Executive -
April Lane
Thrive Market, Chief Merchandising Officer -
Jessica Padula
Nespresso, VP of Marketing -
Brandi Ray
Gatorade, Sr. Director of Marketing
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Shenan Reed
GM, Global Chief Media Officer -
Heather Roff
L’Oreal, AVP, Media -
Rob Samuels
Maker's Mark, Managing Director, Maker's Mark
Value-Based Vendors
Value-Based Vendors
The tech titans and mindful media executives who are creating new solutions to accelerate industry growth, pushing their teams to look beyond glitzy activations, and rethinking event experiences through the lens of sustainability and social impact.
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Melissa Anderson
Public Good, Co-founder and President -
Kerel Cooper
GumGum, CMO & Co-Founder, Minority Report Podcast -
Crystal Foote
Digital Culture Group, Founder -
John Osborn
Ad Net Zero, Director
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Eric Shih
Cedara, COO -
Ali Wendroff
Sharethrough, VP Partnerships -
Scarlett Shipp
AnalyticsIQ, CEO -
Amy Williams
Good-Loop, CEO and Founder
Intersectionality Champions
Intersectionality Champions
The underrepresented and strong allies who broaden their impact and spearhead societal causes outside of those directly tied to their identity, breaking down the silos of responsibility and embracing the power of intersectionality. For example, a person of color focused on environmental issues, a queer person committed to fighting hunger, a leader who commits to working with minority-owned businesses, etc.
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Tony Franklin
"A Black Executive Perspective" Podcast, Founder & Host -
Lori Goode
Index Exchange, CMO -
Cheryl Guerin
Mastercard, EVP, Global Brand Strategy & Innovation
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Santia Nance
Mediahub, VP, Media Director -
Cathy Oh
Samsung, CMO of TV and Mobile Services -
Tos Sasitorn
Paramount Advertising, Manager, Trade Partnerships & Programming
Organization Category Finalists
Check out the Organization finalists for each category and be sure to cast your vote before the deadline!
Inception of Impact
Inception of Impact
Every journey starts with a single step, and sometimes that first step can be the hardest. This category recognizes companies that are at the beginning of their path toward more responsible practices. It highlights organizations making a positive impact through new initiatives or by expanding existing programs, even with limited resources..
- Fitzco
- Ogilvy
- Spark Foundry
- VDX.tv
- VML
- XR Extreme Reach
Responsible Representation
Responsible Representation
Representation is critical in marketing and advertising. This category will spotlight the organizations that have not just created DEIB policies, but have actually instilled representative team members across the entire operation.
- "A Black Executive Perspective" Podcast
- AC&M Group
- Colossus SSP
- Media Tradecraft
- Omnicom
Data Defenders
Data Defenders
Protecting consumers, their data and privacy is foundational to the future of the digital media and marketing industries. Adhering to industry guidelines surrounding data protection and privacy policies is the bare minimum. This category will showcase the companies that have seen positive results from transparent data initiatives and privacy-by-design policies with consumer protection at the core.
- Horizon Media
- KINESSO
- Lockr
- LiveRamp
- SafeGuard Privacy
- Snowflake
- Undertone
Resourceful Responsibility
Resourceful Responsibility
Every little bit counts when pushing for the greater good and many companies are determined to drive a positive impact, regardless of the resources at their disposal. This category will celebrate the companies that creatively used limited resources to drive meaningful results.
- COOP Careers
- Initiative
- Nativo
- Omnicom Media Group
- Onyx by Outbrain
- TechBae
Sustainable Stewards
Sustainable Stewards
We all have a responsibility to contribute to greener practices and better health for the planet, whether that means reducing carbon emissions, combatting over consumption or lowering overall waste. This category will honor the companies that have achieved substantial results from sustainability initiatives or campaigns over the past year.
- Assembly
- Cedara
- IPG Mediabrands
- MobileFuse
- OpenX
- Scope3
- Sharethrough
- Yieldmo